Krider World’s Fair Garden Brochure
Brochure Design & Illustration
Middlebury Parks Department
2020
The Brief
Create a new brochure for the Krider World’s Fair Garden. Include a map, history, and QR codes to more information and the walking tour.
The Project
I was given a external hard drive full of historical photos, written history, and past brochures. I began by illustrating the most iconic landmarks of the garden for the cover – three were were in the World’s Fair Garden display. The rose is replicated from a Krider Garden Nurseries advertisement for their thornless rose featured in the inside spread. Because there are so many visual landmarks throughout the garden, I based the map around those illustrated elements. Once printed, the brochure became available at the garden as well as various businesses around town.
Front cover
First inside spread
Historical and contemporary photos of three of the park's features. (Photos supplied)
Full interior spread
Covers and first inside spread
Front and back cover
Krider Nurseries history spread featuring old advertisements and a catalogue cover
Guide map of the garden with a guide to the different features.
Historical photos and information about the Krider Garden display at the Chicago World's Fair